Wednesday, November 5, 2008

How to Earn More from Adsense: Start by Choosing the Right Topic

How to Earn More from Adsense: Start by Choosing the Right Topic
To succeed with Adsense, you need to have the right type of website – the right topic, the right keywords, and the right traffic. Get the elements right and you are on your way to earning six-figures a year (or even more) from Adsense.
By Nach Maravilla PowerHomeBiz.com

For every successful Adsense publisher earning thousands per month, there are hundreds who can’t even earn the minimum monthly payout of $100. Many are even earning mere pennies per month. One of the misconceptions people have about Adsense is that they can simply put it in their websites and Adsense will automatically earn for them big money, which unfortunately is not true.
To succeed with Adsense, you need to have the right type of website – the right topic, the right keywords, and the right traffic. Get the elements right and you are on your way to earning six-figures a year (or even more) from Adsense.
The first step to earning more from Adsense is choosing the right topic for your website. Not all topics do well with Adsense – you can’t just expect to write about your musings on life or your love for your pet hamster and expect that website or blog to earn you thousands per month. Adsense does not work for just about any topics out there.
Find the Right Topic
So what is the right topic? There are a number of topics that Adsense publishers found works for them.
The best topics that fit well with Adsense are those that attract users looking to spend money. Think of topics that attract people looking to buy something; or need to spend on something. One example is mortgage resource website. Visitors to mortgage information sites are looking to finance their house purchase, or refinancing. The mortgage site provides the information on mortgage rates, even provide mortgage calculators, while the Adsense ads provide the vendors the user can check out
Think product review sites such as MP3 player reviews or camera reviews. Visitors to review sites are actively thinking of buying the product; hence they visit review sites to get information about the product, compare various products and help make purchase decisions. The review site provides the information, while Adsense ads provide the vendors that offer these products.
Websites on earning money also tend to do well with Adsense. The website can provide information on how to start a business or buy into a business opportunity, while the ads will be business opportunities. As a result, the visitors become very interested in the ads and likelihood of clicking on the ads is much higher.
The best types of websites that work well with Adsense are those when the ads can be considered as an additional resource for the users. Remember, if the visitors the site attracts are looking to spend money, chances are high that the keywords shown on the site are high paying and you can get very good CTR.
Find the Right Audience
Another important aspect in choosing a commercial topic with advertising potential is to find topics where audiences can be most responsive to ads.
Think of a visitor who is eyeballs-deep in credit and is looking for information on how to improve his credit situation. He goes to a site with loads of information on how to improve his credit, including tips on how to improve credit score and how to file for bankruptcy. While he finds the information on the website useful, he is looking to proactively help his dire credit situation. As a result, he is highly likely to click on the ads offering services such as loan consolidation or ads providing more information to improve his credit score.
Or you can have a travel site targeting people researching to spend their money on trips. A Venice, Italy travel page can contain information about the city, including weather, hotels, places to visit, and tips for travelers. The user looking to travel to Venice will find the information on the page very useful, but the Adsense ads on “Hotels on Venice for $58” will most likely attract his attention and compel him to click on the ads.
Audiences are not responsive to ads if the site is the end-goal of the users, and as such will not do well with Adsense,. Gaming sites are an example, as visitors go to the sites simply to play – not look for other information or find additional services. The gaming site is their final destination, not merely a means to find better information or better offers. Hence, gaming and similar sites tend to exhibit very poor click through rates for Adsense.
Forums are another example of sites that do not make good money with Adsense. While forums make the process of content creation easier for the website owner given that content is created by the users, forum visitors are notorious for ad blindness. Afterall, these people go to the forum to chat, exchange ideas, and connect with other people. They typically ignore the ads.
To make money on Adsense from forums, gaming sites and other similar types of sites, you need to have gazillion of traffic to make up for the very low click through rate and potentially low priced clicks. Usually, people who go to gaming sites go there to play rather than read ads.
Consider Your Interests
Identifying a high paying topic is only half of the battle. The next question is: how are you going to create the content?
Do you have any interest about the topic at all? It is hard to create content about something you are not even interested in. Or do you have any knowledge or expertise in the topic? It makes sense to build an information site around what you know and are capable of writing about. Writing is often easier, and you are more motivated to produce content if you know the topic and actually like what you are writing about.
If you do not have any knowledge about the topic yet sees its potential in generating Adsense income, be willing to spend days in the library researching about the topic. As you gain more knowledge about a subject, the process of content creation becomes easier and the quality of the output over time tends to improve significantly.
Another option, of course, is to hire writers to help you with the content. However, you need to watch out for the quality of their writing and check if the article is not stolen content from elsewhere.
Consider Your Competition
Another important consideration is the level of competition, especially if you are just going to build a site from the ground up. It’s one thing to create a website with a high paying topic, and another to actually break from the crowd and get traffic for that website.
One option is to find topics with little competition and hardly written about yet. The downside, however, is that topics with no competition means there is very little interest in the topic, and worse, few advertisers.
If you are going to write about popular topics, it is important to have a strategy in place that will distinguish your content from other websites, more so from the existing leaders in the category. How are you going to set apart your credit information website from the millions of other websites out there? Why will visitors go to your site – and click on your Adsense ads – when they can go to more established websites? What type of content are you going to offer for your Travel to Venice website that hasn’t been written about by other websites?
The key is to find a unique angle or niche in that popular topic that can help your website gain traction. For example, you can create a Venice travel site for wealthy baby boomers. You can also create a website for those seeking mortgages for their second homes.
You have to remember: advertisers and even readers know if your site has value, and whether your content is valuable or not. If users find your content valuable, it is not hard to earn significant amounts of monies from Adsense

About the Author:
Nach Maravilla is the President/CEO of PowerHomeBiz.com.

Tuesday, September 2, 2008

PING YOUR WEBSITES FOR FREE TO 90 SITES AND INCREASE TRAFFIC

Should you Ping your blog?
If you have a blog or thinking about starting one you are probably wondering how to get readers to find and read your stories. There are many ways to drive traffic to your blog and create new readers. You can use social network sites to help link to your blog, posting and commenting on other blogs with links to your blog and then there is pinging. Pinging your blog is simply a method by which you alert multiple websites that you have new content and to come crawl your blog.
A ping is a way of notifying the major search engines to make them know that the blog that you
have created has had a recent update. You are basically calling up the major search engines and letting them know that you have new fresh content. And people love to find sites through search engines and search engines love new content so you have a win win. You can ping your blog by making a bookmark or placing an entry into one or the sites for blogging: examples include Technorati, del.icio.us, Furl, Flickr, and Blinklist or the newest entry pingler.com
Many of the sites that allow you to submit your site may limit you to just a few sites. With pingler.com they currently have 91 sites as of this writing that once you type in your title and URL and click submit your site will sent into ping heaven. We just had the chance to try it out and it works great and very easy even for the novice blogger to get their site noticed. The other cool feature that they have is that once you submit your blog you show up on their front page which is another link that could be quite helpful. Once this site gets noticed it will skyrocket in popularity and having your blog on the front page could mean even more traffic. Now keep in mind that only a certain amout of blogs are kept on the front page so if there are a lot of submissions you site may get bumped off. You can certainly go back and resubmit but be careful not to do this very often as some sites may blacklist your blog if you they feel you are trying to spam their site.CLICK HERE and submit for FREE. http://pingler.com/

Sunday, August 31, 2008

HOW TO BUILD TRAFFIC ON YOUR WEBSITE

How to Build Traffic on Your Website?
Linking Your website.
There are two types of links - Internal Links and External Links. Internal Links refer to the internal linking of web pages whereas External Links define the websites that are linking to your website. Getting links from other websites is the most powerful tool to drive traffic to your website. The results are instantaneous and highly effective. Getting links from quality websites with higher PR and proper anchor text results in more organic traffic from search engines. Half the battle is won if you are able to provide the links in abundance. There are many tools available for automatically building links to your website. There are some link exchange directories on the net which are a good support in link building campaigns. However, the use of these support systems depend entirely on your beliefs and strategies. Proper inter-linking of your web pages is also relevant and significant in driving traffic.
Post Articles. It is important that you publish and post more and more articles on the net or article websites. This gives you an advantage as it gets incoming links to your website. Posting unique articles catering to the interest of a large number of readers is also an effective way of driving organic traffic to your website. Well written articles bring more traffic to your website. More traffic means more profit for you. It is observed that as the PR of your website increases, the AdSense payouts also increase. You can hope to get many more internal links to your website through this medium. Search engines take into account the number of quality back links while assigning rank to your website. If visitors reading your articles are interested, they will check out your website and you will have increased number of links. In comparison to the links that point to other websites from your website, the links that point to your website give more points to your rankings.
Optimize Your Website.Search engines will look at both the internal and external profile of your website while assigning a rank to a web page. Internal profile of a website (also known as On Page Optimization) includes usage of meta tags, heading tags, keywords, targeted content, and internal linking of website. External profile of your website defines the websites that are linking to your website. It also defines the pages where your link is placed. Besides, it identifies the PR of those pages along with the placement of your link. And it also includes the number of inward links you are getting.. Using the relevant keywords in anchor text gives a boost to rankings on the search engine result pages (SERPs).
Anchor Text
Anchor Text refers to the clickable text of a hyperlink. Anchor Text plays an important role with regard to the target traffic as well as the search engine rankings. An appropriate Anchor Text apprises the visitors of the content of the page it links to.
Besides, Anchor Text gives a real clue to the search engines regarding the content of the web page it links to. The right Anchor Text improves your website’s search engine ranking. That’s why it’s imperative to pick the Anchor Text astutely.
Google reckons Anchor Text to be an indicator of the page relevance. Google, using its special operator “allinanchor:keyword”, separately indexes the Anchor Text. Given below are some tips for choosing the right Anchor Text that suits the search engine algorithms, and attracts the right traffic.
Tools.Website tools makes your website user friendly. It is recommended that you make use of the tools that are visitor friendly. New scripts and innovative schemes for the visitor help you get more inward links. This in turn builds traffic to your website. You should add the tools that are attractive. For example, you can offer free e-books, or introduce new exciting sections relevant to your website. This will make your website exciting for the visitors. Google loves unique content. It richly rewards the websites that provide more content and better facilities to the visitors. Google likes genuine of traffic coming to your website from Ad Sense network. Genuine traffic yields higher payouts. Website tools makes your website a genuine one. The credibility of your website increases the probability of your website getting high paying ads via Google.
Target Niche Keywords
It is important for you to identify the niche markets. This will enable you to fetch the traffic that has not been targeted much, and at the same time gels well with your industry. If your competitor is leading with X traffic on one keyword, you can compete with him by targeting ten niche keywords. This will give you the same amount of traffic.

ADSENSE SECRETS:HOW TO GET MORE CLICKS ON YOUR GOOGLE ADS

Adsense Secrets: Getting More Clicks on Your Ads
More CTR (Click Thru Ratio) means more clicks on your Google Ads. But, is CTR all about position and colors of your ads? No! It's a lot more than that. CTR also depends upon the quality of traffic, relevancy of ads, and even the subject of your website. Let's get in detail:
Do you own a High CTR website?Yes! CTR varies from Industry to industry too. It depends upon the keywords you are using to make your web page. It has been observed that more technical the topic is (but not necessarily) less CTR it will give you (for example Search Engine Optimization, Affiliate Network - exceptions are always there), but still works if the Ad content is well written. However, this is only one condition; there are many undiscovered conditions that affect the CTR of keywords. At times, a particular season also has an effect on the performance of keywords. For example family of 'Turkey recipe' keyword is more active around November and December only and a quite sluggish rest of the year. It becomes really necessary to study the behavior of keywords before starting a massive website of Adsense around a topic.
Your Ad Position and Color: Old, but very effective.Google heat map helps improve the CTR (Clicks Thru Ratio) of your website by suggesting you the most converting areas for your Adsense Ads. You can have a glance at the Google's Survey that illustrates the ideal placements of ads on your web page.Darker the area, better will be the performance of your ads. Your visitor tends to click on these darker areas more often than the other areas of the web page. Ads placed near rich content usually do well because users are focused on those areas of your web page. For example, on pages where users are typically focused on reading an article, ads placed directly below the concluding part of high quality content tend to perform well, as the visitors are left with no other choice except clicking the Ad block.
Get Targeted Traffic - The Most Essential PartTraffic that is interested in your content (also called targeted traffic) is interested in your ads too. Thus, there is every likelihood that your ads will be clicked more frequently. Targeted traffic means more CTR, more earnings, and enhanced ad convertibility. On the other hand, the untargeted visitors are not interested either in your content or your ads, so keep your website's traffic targeted. You can gather highly targeted traffic for your website by web promotion strategy and effective optimization of your web page structure. Effective web promotion strategy requires an appropriate Anchor text and more back links from relevant websites. And, to develop an effective web page structure, you have to optimize your Title Text, internal linking of your website, and most importantly your web content, in the best possible manner.
Choose the Right Anchor Text for Back Link Campaigns.Choosing the right anchor text for back links promotes your website to the traffic you exactly need from the search engines. Choose the Anchor text that directly speaks to your visitors and pulls the traffic that your web page requires. Targeted traffic results in increased CTR of ads. It helps promote your website to that segment of traffic, which is precisely searching for your content (or you can say the traffic that is most profitable to you). Targeting irrelevant keyword reduces your CTR by gathering the traffic which is not interested in your content or ads.
Wisely Choose the Title Text of Your Web Page.Title text of your webpage appears in the SERPs (Search Engine Result Pages) as the Title link to your web page. Therefore, it is the title Text that directly speaks to the surfer on SERPs (Search Engine Result Pages) about your content's theme. It acts like a Free Advertisement Link to your website. If your title text does not interest the surfer, you lose considerable amount of much-needed traffic. Figure out a Title text that directly communicates with your potential visitors, brings targeted traffic, and enhances the CTR of your AdSense Ads. Don't overdo your title text, and use less than ten keywords in your title text.
Help Google Detect the Theme of Your Web PageThere are many on-page and off-page elements that affect your ad relevancy. Better targeted ads increase both your CTR and EPC. Here is how to optimize your ads:
Meta Tags.If there is NO CONTENT on your web page, the Google Mediabot will consider the Meta Tags while displaying ads. Meta tags have a considerable affect on the relevancy of your ads. It is advised never to leave this space empty. Also, try to make it as easy as possible for Mediabot to understand the theme of your web page.
Title Text. Google Mediabot gives good weightage to the keywords used in the Title text, which in turn gets reflected in your ads. Choose effective keywords for your Title text. Even the order of words in a keyword can affect the ads that are appearing on your web page. So, choose your keywords wisely. http://affiliatetracking.com/keywordcountry/a/googledollars/e/7





ADSENSE OPTIMIZATION:CONTENTS THAT SEARCH ENGINES LOVE

ADSENSE OPTIMIZATION:CONTENTS THAT SEARCH ENGINES LOVE.
Have you ever wondered how to get the content that the visitors and search engines would love?
In fact, Revenue of your website, Traffic on your website, Popularity of your website, Return ratio of your visitors, and credibility of your website - all these largely depend upon the content of your website. Google loves good content.
Here is how to get quality content for your websites.
Article Websites
This is the fastest, cheapest, and easiest way to get the articles you need for your upcoming website. You can get a number of articles from these websites on almost any topic. Many professional writers post the articles on the "Article Websites." You can host these articles on your website by giving proper credit to these writers. Industry experts post the articles on "Article websites" and wait for great links to come in. As these articles are posted directly by the experts, they make interesting reading and have credibility. These articles are technically accurate and keep your visitors glued to your website. This increases the page views. These articles are set on broadcast mode, and the duplicate content can be found at many other places on the net. Search engines like good and motivating content, but your visitors may get bored by reading the same information again and again. Though, it doesn't mean that you should not use Article Websites. According to me, Article Websites are a cool source of high quality content.One thing you must remember while hosting these articles is to give proper credit to the original writers. Read the Article Website's Terms and Conditions carefully and abide by them. Write Your Own Content.If you are an expert of the industry for which you are searching the content, who else can write better than you? Articles in your own words are called unique articles. Search engines as well as your visitors love unique articles. If you have unique content, it will be easy for you to ask links from some high profile websites. This will increase the inflow of traffic to your website. Unique content also gets maximum bookmarks, and visitors return to your website again and again for more interesting information. Here are a few tips on how to write your own unique content.
1 - Surf the Forums.Almost every topic on the web now has forums for the same. People discuss problems, solutions, tips, and tricks related to your industry. This provides enough material for you to write your own version of the story. Locate the problem that most people face, search for its solution, and write something useful. This is the best way to do it.
2 - Get the Inspiration.Surf the web, dig out your competitors, and know what content they are providing, and ponder over what makes their websites so good. Use the same data as inspiration, add your own comments, add negatives or positives (pros and cons), and add comments from forums. Ideal strategy is to jot down 5-6 articles around one topic only. While writing, keep in mind that the content of the articles should be easy to understand. Avoid lengthy sentences, difficult words, and unnecessary repetition. Remember, you are not displaying your mastery over the language, instead you are communicating with your potential customer. The effort should be on trying to make him understand what you want to say.
3 - Get Content from Your Visitors.Let the visitors post articles on your website. They can email the articles to you, or else you can put up a "Post Article Form" for their convenience. Let them post comments on your articles - like a small forum thread for each article. This will keep the search engines hooked to your page. Moreover, you are generating content without moving a finger.
Get the Content Written - Hire a content writer if you feel that you can't write the content. You can get many of them on freelancing websites. Ask the content writer to write unique content related to your industry. Specify some topics, if you can. If you can't, just specify the number of pages you want him to write for your website. You will get customized content.Here is a list of a few websites where you can find the people to write content for you. Keep posting the content on your website. New content on your website keeps your website fresh and tasty - both for visitors and search engines.
#Benefits of Unique Content are numerous.Benefits of writing eye opening, unique content. - It builds web presence. People bookmark your website, and you get more returning visitors. - It gets you links easily. - If the content is posted on Article Websites, you get good links. If you have compiled good article website, your potential link partners look at you with respect.If you are beginner in this game, Article Websites are the best way to start with. Unique content may have more respect, but there is no point in writin content if you don't know the ins and outs of the industry you are targeting.
#Content With Higher AdSense Payout.Content development can be tough and time consuming. For whopping fast returns, it's better to create websites either on the industries that are high paying or on the niche keywords. KeywordCountry.com guides webmasters and apprises them of the exact high paying keywords that must be targeted while creating content for a website.